Charles Bušmanis

Charles Bušmanis works with regulations, conferences and seminars of the National Design Award of Latvia. He considers design to be a set of tools that could be used in a variety of situations, from R&D in corporate companies to education and the startup environment. From the redesign of public authority services using a design thinking approach to redesign of existing physical products to improve the customer experience as well as production and service. One of the keys to his design success is the ability to work in a team with critical thinkers who can reflect the product from the user’s perspective.