Markus Rožkalns: Design is…

Design is … Markus Rožkalns. The flower of conversation.

This is a great design story that demonstrates authors’ daring to solve a growing problem. Too much time is spent looking at the screen and not enough time is spent on meaningful relationships. Today, both digital detox and digital diet are in vogue. Current service. Implement it! I will use it.
DANIEL BOSCH. HEAD OF DESIGN DEPARTMENT AND CREATIVE DIRECTOR “FJORD”, “ACCENTURE INTERACTIVE”, HELSINKI

National Design Award of Latvia Conversation #21
Design is … Markus Rožkalns. The flower of conversation.

Team: Markus Rožkalns (creative director), Raitis Supe (graphic designer), Gunvaldis Urtāns (artist)

Description
At a basic level, Asya’s product design motivates people to use smartphones as a tool to draw attention to each other rather than lose it. In this way, we remind people to enjoy the moment and listen to each other. With Asya, the user gets private feedback on their communication skills during the conversation, so the user is able to make better decisions about communicating with the other person. One of the big challenges in creating a product design was the focus on a discreet user experience. This was solved with an innovative approach. A visual metaphor for the conversation was created in a form of a flower. The goal of the conversation is to create a complete flower together, which changes depending on the conversation.
Author: Graftik

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